Among music buyers in general, teenagers just aren’t the force they used to be.
As a group, 13 to 17-year-olds have plummeted to a mere 7% of the CD-buying population, down from 14.9% in 2004. Their share of digital purchases, either singles or albums, is also down a healthy 12 percentage points — to just 13% — as downloading has become more mainstream among older demographics.
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